We recently revised our Newborn Care book (v 1.2) with some improvements that are sure to please you and your clients. The first thing you will notice is our new branding, which keeps this book modern and fresh. You'll also find some helpful new content.
Expectant parents may be unprepared for their first moments with their new baby, or they don't give it much thought in advance. Educators and healthcare providers play an important role in informing parents about what to expect at birth and supporting them at this pivotal moment.
Education is often needed to address lack of knowledge, misinformation and misconceptions about newborn care topics, and skin-to-skin contact is no exception. Use your listening skills as an educator to identify your client's current understanding of skin-to-skin contact. Then, help them understand the benefits and the do's and don'ts of this practice. Education helps calm fears and encourages this beneficial practice in new families.
During the pandemic, many birth professionals turned to digital resources. Digital materials are convenient and often more cost effective than printed. Still, many of our customers report that their clients prefer printed materials.
Print does have some advantages over digital. Printed books can be easier to navigate and read than digital versions. Research suggests better comprehension and retention with print. Parents get the benefits of taking notes and filling in interactive portions in their books.
We have provided several ways to help you select what works best and make the best of both worlds:
One of the most pressing questions new moms have about breastfeeding is whether their baby is getting enough milk. After all, unlike bottle feeding, you can’t measure how much milk is making its way into your baby’s tummy. Not knowing can be stressful, especially when you are just starting out to breastfeed.
Thankfully, there are a few key signs that can help you know your baby is getting enough milk. Here are the top three:
With the cancellation of in-person childbirth classes, we have several options to help you continue to provide education materials to your clients. Our direct shipping program is available to ship books directly to your clients. In addition, we are pleased to announce two new digital options: single user purchase (for parents) and bulk access codes (for educators)!
A picture is worth a thousand words and when it comes to breastfeeding, having high-quality and helpful photos can make it easier for parents to learn.
Our new Breastfeeding Pocket Guides (5th edition) have been expanded and
