Modern Resources for Childbirth Education & Early Parenting Education
As you read in Part 1 (and probably already knew), it can be a challenging task to set out marketing and advertising your classes so that you have a steady stream of students. Once you have named your business, set up your online presence and printed some materials, take things to the next level with these additional steps:
Many independent childbirth educators think only of teaching classes when they are just starting out. We quickly realize there is more to it. As independent CBEs, we are also essentially running a business. Since teaching requires students, and getting students requires getting the word out, successful educators must invest time and money in some marketing strategies. This can be daunting, but this 2-part blog series outlines a simple checklist to help make the task a bit more manageable.