15 Years of Plumtree Baby: A Milestone of Impact, Partnership & Gratitude
Plumtree Baby is celebrating our 15th anniversary!
What began as a passion to create professional, evidence-based perinatal resources has grown into a trusted partner for thousands of educators, healthcare providers, hospitals, WIC programs, and community organizations — and a source of support for more than half a million parents.
To celebrate this milestone, we created a special infographic highlighting the journey and the numbers that matter most.
Click the image below to view the full infographic:
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These milestones represent real families, dedicated professionals, and meaningful partnerships across the U.S. and beyond.
500,000+ Books & Handouts
Every resource we create is designed to be fresh, finished, and flexible — saving busy professionals time while giving families clear, supportive information. Demand for custom-branded books has now surpassed 100,000 in print and digital, highlighting the versatility and appeal of resources that tout each organization’s unique identity. We love collaborating with organizations to put their logo, colors, and voice on trusted materials so they can focus on what they do best: supporting families.
Two Digital Health Gold Awards
We’re honored to have received two Gold Awards from the Digital Health Awards. Our most recent win recognized the Becoming a New Dad Quick Reference Guide (a beautifully designed folded brochure), following an earlier Gold for the Lamaze Parent Guidebook. These awards celebrate resources that are not only accurate but also engaging and practical for real-world use.
Over $100,000 of Resources Donated Through Our Community Support Program
Quality perinatal education should be accessible. Through this program we provide select low-cost materials to organizations serving disadvantaged and underserved populations. We’re proud that our work has helped extend support to families who might otherwise face barriers.
A Focused Catalog That Serves Real Needs
Today we offer 20 posters, 15 guidebooks (in both digital and print, as well as English and Spanish), 15 handouts and guides, 5 teaching curriculums, and more — all developed with the Plan-Teach-Support framework at the core. Our materials are intentionally designed to facilitate meaningful live discussion, because we believe the best education happens when skilled facilitators guide conversations tailored to each group.
Over 400 Verified Five-Star Reviews
Hearing from educators and parents that our resources feel professional, practical, and genuinely helpful is one of the greatest rewards of this work.
Eight Team Members, 150+ Free Articles and 30+ Hours of Done-for-You Class Content
Behind every product is a dedicated team committed to careful research, beautiful and functional design, and thoughtful care for both perinatal professionals and parents. On our website you’ll find over 150 free educational articles covering topics often underrepresented in many sources— from informed decision-making and thoughtful communication to mental health, the fourth trimester, and supporting diverse families. Our curriculums and teaching resources also provide more than 30 hours of ready-to-use class content, helping educators spend less time prepping and more time connecting with families.
As we celebrate 15 years, we are sending a free Soothing poster to our customers and partners who order this week. For those who have journeyed with us the longest, look for a personalized note — a small way to say how much your trust has meant to us.
We are honored to have partnered with so many educators, healthcare providers, and organizations who are working every day to make a difference in the lives of families everywhere.
From all of us at Plumtree Baby: thank you!
Your support has made these 15 years possible and continues to shape the resources we create. Whether you’ve ordered a single guidebook, a custom-branded package for your hospital or program, or simply shared one of our free articles, you’ve helped us fulfill our mission.
We’re excited for what’s ahead, including refining our catalog, expanding custom branding and digital options, and finding new ways to serve the perinatal community with the same care and excellence you’ve come to expect.
Here’s to the next 15 years of impact!
With deep gratitude,
Julie Olson
Founder & President Plumtree Baby
Learn more and explore resources → plumtreebaby.com
P.S. If you’re an educator, hospital, or community program interested in custom branding, bulk orders, or exploring how our resources can support your work, we’d love to hear from you. Reach out through our contact form or visit the Custom Branding section on the site.
