We're Celebrating Ten Years in Business!

As a company that prides itself on providing modern, up-to-date resources, we chose to rebrand Plumtree Baby to mark this exciting milestone and ensure we continue to stay on the forefront of our industry. 

You'll see our new logo, color palette and other company styling roll out across our materials in the coming months. Celebrate with us with special promotions coming soon.

Sign up for our newsletter below so you don't miss out!

Julie Olson, LCCE, FACCE

Founder & President

Featured Collections


Who We Are

When Plumtree Baby was founded in 2011, we recognized that existing resoruces for birth professionals were not keeping up with current research and practices. Many materials also lacked polish and professionalism. That's why we decided to take our years of experience as childbirth professionals and create modern, diverse, evidence-based resources. 

That's how Plumtree Baby was born.

Since our founding, we have published nearly 100 titles which have been consistently rated five stars by our customers. In addition, we have designed and published dozens of branded resources for organizations and hospitals. Designed to be affordable and user-friendly, our products and services consistently receive five-star ratings.

As team of women who are mothers, educators and professionals, we believe deeply in what we do and understand the needs of childbirth professionals and expectant parents.

We look forward to working with you!

Digital or print resources: Which one is right for your clients?

Digital or print resources: Which one is right for your clients?

During the pandemic, many birth professionals turned to digital resources. Digital materials are convenient and often more cost effective than printed. Still, many of our customers report that their clients prefer printed materials. 

Print does have some advantages over digital. Printed books can be easier to navigate and read than digital versions. Research suggests better comprehension and retention with print. Parents get the benefits of taking notes and filling in interactive portions in their books.

We have provided several ways to help you select what works best and make the best of both worlds:

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Baby-Friendly Newborn Care Resources

Baby-Friendly Newborn Care Resources

The Baby-Friendly Hospital Initiative (BFHI) is a global program established to help health care facilities equip new mothers "to successfully initiate and continue breastfeeding their babies" after birth. The BFHI does this by helping facilities change routine care practices that undermine breastfeeding success. Facilities that go through the accreditation process and successfully change their practices to align with the initiative earn the Baby-Friendly® designation.

Introducing our Baby-Friendly Newborn Care book

The Baby-Friendly version of Newborn Care, available exclusively by custom order, has been edited based on The Ten Steps to Successful Breastfeeding, evidence-based practices established by the BFHI.

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Four Ways to Improve Communication with Potential Clients

Four Ways to Improve Communication with Potential Clients

As a birth professional, communication is at the heart of what you do. Potential clients and students may contact you with inquiries using various methods. How you respond to this initial contact can be key to earning the trust and business of the client. Fortunately, communication is a skill that can be honed over time to become more effective. Use these tips to improve your initial communication in ways that benefit both you and your clients.
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